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Your Brand,
Our Mission

At Kyndly, we connect conscious consumers with brands that really want to make a difference. We are not a standard marketplace, but a non-profit platform where every purchase contributes to a better world. We select brands that produce transparently, sustainably and socially justly — big or small.
 

Check out our mediakit and find out why you should join our platform!

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Why Kyndly?

Truly sustainable

No greenwashing. In collaboration with Green Story, we assess brands on production, materials, working conditions, packaging and shipping. What counts is what's behind it.

Be part of a mission

With Kyndly we want to become the online environment for conscious, sustainable and fair shopping. By joining you become part of a growing movement of brands and customers who choose less impact and more meaning.

Non-profit model

We don’t make a profit from your brand – all proceeds go to organizations working for nature conservation and biodiversity.
 

Transparent collaboration

A fair commission, clear communication, smooth customer service and access to a user-friendly dashboard that allows you to manage your supply and orders.

Participation is free

No entry fees, subscriptions or contracts. You only pay 12% commission on successful sales. We use that commission to cover our costs and all other profits are donated.

Onboarding is a breeze

We will help you with the onboarding process and access to our simple and user-friendly dashboard.

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Sign up to Kyndly

Is your company committed to a better world? Sign up now!

Check our terms and conditions for sellers.

More truth, more good.

"At a time when overconsumption and greenwashing are the norm, we want to show with Kyndly that things can be done differently — more honesty, more transparency and with a positive impact. We deliberately chose a non-profit model, so that with every purchase we can support charities that are committed to biodiversity, preserving forests and indigenous habitats, protecting oceans and the climate."

Laurens van Oers, co-founder Kyndly

*Rainforest Trust, Amazon Watch, Sea Shepherd, The Ocean Cleanup, Re:wild and Cool Earth

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Join The Community

Questions?

Questions about Kyndly, our commission policy or the dashboard? 
Get in touch! We are all ears and love to connect with you.

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© 2025 Stichting Green Unity. All rights reserved.
Kyndly is an initiative of Stichting Green Unity, a Dutch non-profit organization. KvK: 95783431

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